Tonya McKenzie Why Perspective and Lived Experience Matter in Storytelling: A Look at Kendrick Lamar’s Super Bowl Performance
Lived experience is what gives a story its soul. It’s the difference between someone telling you about struggle…
You Are Not Just an Athlete: How to Build a Personal Brand That Makes You Money
People don’t just connect with talent—they connect with stories. What makes you you? Is it your work ethic?…
3 PR Lessons from Dr. Martin Luther King, Jr. That Still Resonate Today
by Tonya McKenzie Dr. Martin Luther King, Jr. was so much more than just a leader in the…
PR Packages: What They Are and Who Should Care
"PR packages are a dynamic tool used by brands to introduce their products, foster relationships, and build awareness.…
The Future is Black: Why PR Professionals Must Prioritize Black Media
by Tonya McKenzie Let’s talk about a game-changing fireside chat hosted by the Black Public Relations Society of…
The “I Have A Dream” Foundation – Los Angeles Announces The Dream Big Gala 2024
Annual Event to Raise Critical Funding for Programs Supporting Under-Resourced Youth Los Angeles, CA — The “I Have…
Nickel Boys
Orion Pictures presents Nickel Boys. A Plan B Entertainment | Anonymous Content | Louverture Films production Only in…
Communicating with the Younger Generation: Advice for Government and Nonprofit Executives
Understanding the Younger Generation The younger generation, aged 18-30, is a unique and diverse group characterized by their…
Your Sales Team Needs PR: Professional Development That Drives Profits
Sales flourish through compelling narratives. We excel at helping your team master the art of storytelling to create…
5 Media Relations Lessons That You Can Get From Kendrick Lamar’s Pop-Out Juneteenth Concert
Lesson: Authentic engagement with cultural and social issues resonates deeply with audiences and can strengthen an artist's or…