Who Rewrote “Woke”? And Why You Should Be Paying Attention
Tonya McKenzie By Tonya McKenzie | Chief Control Officer, Sand & Shores Let’s talk about what really happened to the…
branding
5 Ways to Build a Magnetic Personal Brand That Attracts Your Audience
Tonya Tip: Give game. Drop gems. Educate. Empower. Entertain. And they’ll come back every time.
Data Breakdown Tells a Story About Trust with Communities and Civic Organizations: Key Webinar Insights
One of the most striking findings from the report was that 87% of respondents trust the information their…
The PR Secrets of the Most Influential Women in Business
by Tonya McKenzie If there’s one thing I’ve learned in my career, it’s this: visibility is power. It’s…
You Are Not Just an Athlete: How to Build a Personal Brand That Makes You Money
People don’t just connect with talent—they connect with stories. What makes you you? Is it your work ethic?…
Your Sales Team Needs PR: Professional Development That Drives Profits
Sales flourish through compelling narratives. We excel at helping your team master the art of storytelling to create…
5 Media Relations Lessons That You Can Get From Kendrick Lamar’s Pop-Out Juneteenth Concert
Lesson: Authentic engagement with cultural and social issues resonates deeply with audiences and can strengthen an artist's or…
Public Relations for Your Events
Understand that engaging a public relations professional early in the process is essential to the success of the…
The Reputation of Your Business is Everything
Here's the thing, no matter how much time you spend building and nurturing your brand, that can all…
Brand -vs- Reputation
Everyone should be using PR and have a communications strategy, but I digress, we’re not there yet.