Events -vs- Experiences: The Public Relations Strategies That Matter
Tonya McKenzie It's easy to understand why brand experiences are increasing when it's known that companies that prioritize customer experiences…
Read MorePublic Relations for Your Events
Understand that engaging a public relations professional early in the process is essential to the success of the…
Read MoreWhy Executives Need to Invest in Personal Branding and PR
70% of U.S. recruiters and HR professionals have rejected candidates based on information they found online. ruiters believe…
Read MoreDon’t Blow It – Common Media Mistakes That Ruin Podcast Interviews
If you do not have the answer to a question asked of you, say that. You can always…
Read MorePR Audits – What are they and do I need one?
We interview employees, stakeholders and other teammates to hear how they speak about the brand. If they don’t…
Read More7 PR Communities to Join in 2022
The #PRLunchHour chat is hosted by Tonya McKenzie, Tamara Sykes, and Michelle Garrett all of whom have built…
Read More7 PR Takeaways From Naomi Osaka’s Story
As public relations and communications professionals, it is important that we take situations like this, learn from them…
Read MoreL.L.E.A.D. THE WAY
"During struggles, leadership is where most will turn for support. Leadership guides the culture of an organization, prioritizes…
Read MoreIntegrated Communications
Do not settle for the basic, boring, and old methods that you were taught about marketing and public…
Read MoreAUTHOR MARKETING & PR
Stop pitching yourself. Pitch a story. Your persona can show through it and your credentials are important, but…
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